About Pooja Shukla
Pooja Shukla is the CEO of FieldNet Global Research LLP and a market research strategist specializing in healthcare, B2B, consumer, and global market intelligence. She writes about market research, customer insights, competitive intelligence, AI-driven research, and business strategy, helping organizations make data-backed decisions through actionable research.
Articles by Pooja Shukla

Is Market Research Still Relevant in the Age of AI? Budget-Friendly Ways to Do It Right
What Sample Size Should Company Consider While Conducting Market Research In India for Qualitative and Quantitative study
A Practical Guide to Qualitative and Quantitative Research Across Metro, Tier 1, Tier 2, and Tier 3 Markets

RimZim, Lahori Zeera and the Big Shift in Indian Beverage Trends

Why my CAC is increasing? Why I am not generating Sales on social media? Why there is no ROAS?
Spending money on Meta and google ads but still my Sales are low. Let's find out why?

Top 10 Health & Pharma Research Companies (India + Global Presence) – 2026
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